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Our History

About Bernie's

 Bernie’s Bicycle Center began making history as the “family bike store” in 1948 on Paul Avenue in Trenton, New Jersey. Original owners, Bernie and Rose Knapp, later moved the bike shop to Hamilton Township in 1964. At the time, Bernie’s was one of only two Schwinn bicycle concept stores in the United States. Bernie’s was very successful and received numerous prestigious recognition for its exceptional selling accomplishments and customer satisfaction.
Bernie Knapp owned and operated the store for many years as a family business to his customers and employees. In 1977 Tim Cannon purchased the store and for the last 40 years took the lead from Bernie and Rose to further the business as family first business. As we, here at Bernie's Bicycle Center, look to the future with our new owner Eli Rivera, we promise to uphold the over 60 years of family first and excellent service that you have come to expect from Bernie's Bicycle.

Customer Satisfaction = Our #1 Priority!

Focused on providing the best possible service to their customers, Bernie’s guarantees their customers an exceptional customer service experience when they visit the store. Bernie’s staff are trained professionals, experienced at riding and servicing the various types of bicycles that Bernie’s sells. Celebrating over 60 years of successful business, Bernie’s is dedicated to delivering value to their customers, continuing their long standing community and customer relationships, and living up to their promise of never letting their customers down.

Community Support

Bernie’s is a proud supporter of our community and many annual cycling events

The Black Tie Tour-

This tour is dedicated to cancer fighters and their families. All of the funds raised will be directed to the Rutgers Cancer Institute of New Jersey at Robert Wood Johnson University Hospital. This ride covers a 25-50 mile scenic route.


Bike MS City to Shore Ride-

This tour will take you further than you’ve ever gone before. The City to Shore Ride is promised to be the best cycling experience on the east coast. Join 7,000 cyclist of all ages and abilities for the challenge of your choice with several route options. While cycling over flat terrain you will travel through quaint towns, on back roads of southern new jersey, and hear to the waves as you roll into historic Ocean City.